Exhibition Hire at Edgbaston Stadium
Business exhibition on a cricket ground? That gives us something to work with.
Tom’s Lights Events provides interactive exhibition entertainment, games, arcade equipment and event furniture for businesses exhibiting at Edgbaston Stadium in Birmingham. Whether you have a trade stand to fill, delegates to entertain or a corporate event running alongside the exhibition, we can help you make better use of the space.
And at a venue built around competition, we think a little friendly rivalry makes perfect sense.
How Competitive Are Your Delegates?
There’s an easy way to find out.
Put a game on your stand, keep score and watch what happens.
Our Sports Games and Interactive Games give exhibitors plenty of opportunities to introduce competition. The Interactive Penalty Shootout, Interactive Dartboard and Inflatable Basketball Shootout can all provide an alternative to the usual exhibition stand experience.
You could run a highest-score competition, split visitors into teams, challenge other exhibitors or award a prize at the end of the event.
Put a Scoreboard on the Stand
A leaderboard can turn a relatively simple game into something that runs throughout an entire exhibition.
Write down the best scores and suddenly everybody knows what they have to beat. A visitor who played in the morning might even return later to see whether they’re still at the top.
For exhibitors, that creates repeat interaction without requiring a complicated activity or lengthy demonstration.
There may be no trophy involved. Although if your sales director gets knocked off the top spot by a customer, we can’t promise they’ll take it well.
A Buzz Wire Is Probably Easier Than Facing a Fast Bowler
Probably.
The Giant Buzz Wire gives visitors a straightforward challenge that can work particularly well where you want people to stop, watch and then have a turn themselves.
For businesses that want the attraction to become part of their visual presentation, the Branded Buzz Wire provides another option. Your company branding can form part of the game, making it useful for promotions, launches and corporate campaigns.
Turn Giveaways into a Proper Competition
Promotional merchandise is useful. Promotional merchandise that somebody has to win is considerably more interesting.
Our Prize Crane Arcade Grabber can be used to turn suitable giveaways into an interactive part of your exhibition space.
Instead of simply picking something up from a table, visitors get to play for it. That creates another opportunity for conversation while also giving other people nearby something to watch.
It can work as a standalone attraction or as part of a wider campaign involving registration, lead capture or prizes.
Retro Games, Modern Exhibition Stand
Not everything has to be sports themed just because you’re at Edgbaston.
Our Arcade Games can add an informal element to exhibition stands, conference break areas and corporate functions.
The Arcade Cabinet brings familiar retro gaming into the event, while the Arcade Dartboard and Boxing Punchbag Machine provide more competitive alternatives.
Arcade equipment can be particularly useful when you want entertainment that guests can dip into whenever they have a few spare minutes.
Grab It Before Somebody Else Does
The Grab It provides a different style of fast-paced challenge for corporate events and exhibition stands.
Quick games are useful at exhibitions because visitors don’t necessarily have twenty minutes to spare. They can participate, have a laugh with colleagues and then continue around the event.
For your stand team, even that short interaction can provide the opening for a much more useful conversation.
Not Every Conversation Needs to Happen over a Game
Once you’ve attracted somebody onto the stand, you may need somewhere to talk business.
Our LED Furniture hire range can help create informal seating, hospitality and meeting areas within suitable event spaces.
Use LED Poser Table Hire for standing conversations or incorporate LED Bench Hire and LED Curved Bench Hire into a larger seating area.
For an evening corporate function, the LED Curved Bar Hire can become part of a larger social setup.
From Exhibition Floor to Corporate Social
One of the advantages of exhibiting at a venue such as Edgbaston is that your event may involve considerably more than the exhibition itself.
Conferences can lead into drinks receptions. Business events can include awards or hospitality. Delegates who spent the afternoon discussing serious industry matters may be considerably happier discussing who just lost at the football table in the evening.
Our Corporate Hire range allows you to think beyond the stand and build entertainment for the wider event.
The Football Table, arcade machines and interactive challenges can all work well when the formal programme finishes and the social part begins.
Create an Exhibition Mini-League
If you have several activities, why stop at one competition?
A larger corporate booking could use different games as separate rounds. Visitors or teams collect scores from each activity and the highest combined result wins.
Football, darts, basketball, reaction challenges and arcade games can give you enough variety that different people get a chance to be good at something.
It also encourages participants to move around the whole activity area rather than playing one game and disappearing.
Exhibition Stand Favourites for Edgbaston
Introduce a sporting challenge and keep track of the best scores during the event.
Try it for: competitions and corporate challenges.
Put your company branding directly onto an interactive challenge visitors can attempt.
Try it for: campaigns, launches and brand engagement.
Give suitable promotional merchandise a job to do by turning your giveaways into a game.
Try it for: prizes and lead-generation campaigns.
A quick interactive activity suited to visitors who want to participate without committing lots of time.
Try it for: fast-paced delegate engagement.
Bring retro gaming into your stand, breakout space or evening corporate function.
Try it for: informal entertainment and dwell time.
The Less Exciting Part: Paperwork
Nobody books an exhibition because they’re excited about risk assessments. They’re still an important part of professional event delivery.
For applicable bookings, Tom’s Lights Events can provide Risk Assessments & Method Statements (RAMS), PAT Testing certificates and evidence of our £5 million / £10 million Public Liability Insurance (PLI), as applicable to the booking.
If your Edgbaston event organiser provides contractor forms, an exhibitor handbook or documentation deadlines, send the relevant information to us when arranging the booking so we can prepare what is required for our equipment.
Getting the Equipment to Your Event
Corporate and exhibition deliveries need to fit around the event rather than the other way round.
Tell us your event date, room or event space, stand number where applicable, permitted access period and any loading or supplier instructions you’ve received from the organiser.
We can then plan delivery, installation and collection around the arrangements relevant to your booking.
Birmingham Exhibition Hire Without Travelling Far
Edgbaston gives businesses a major corporate event location within Birmingham, right inside the region Tom’s Lights Events already serves.
If your exhibition calendar takes you elsewhere, we can also provide equipment for other major Midlands venues, including Exhibition Hire at the NEC Birmingham, Exhibition Hire at the ICC Birmingham and Exhibition Hire at the Coventry Building Society Arena.
What’s Your Game Plan?
Start with what you want the equipment to achieve.
More visitors stopping? More leads? A competitive activity? Something branded? Entertainment between conference sessions? A games area for the evening?
Tell us the objective, available space and approximate number of guests and we can help you work out which equipment makes sense.
You can also use our Contact Us page to discuss your Edgbaston Stadium exhibition or corporate event with Tom’s Lights Events.